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About the Author

Anne Harrell

Strategy & Trends

2 min read

September 7, 2023

How are Brands Using AMC? Best Practices and Use Cases

The Amazon Marketing Cloud, or AMC, is an extremely valuable tool for helping eCommerce sellers advertise their products on Amazon. However, many people do not utilize the AMC to its fullest extent and are missing out on practices that can grow their businesses. What is AMC? To better understand AMC, we must first define what […]

Strategy & Trends

5 min read

April 7, 2022

How to Use AMC to Meet DSP Campaign Goals

This post will educate you on the power of leveraging Amazon Demand-side platform (DSP) with the Amazon Marketing Cloud (AMC) to help you meet your DSP campaign goals.

About the Author

Anne Harrell

How are Brands Using AMC? Best Practices and Use Cases

How to Use AMC to Meet DSP Campaign Goals

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