Work more efficiently with rule-based optimization of campaign budgets, products, and targeting.
Stay ahead of the competition and increase organic search rankings by driving more sales by region.
Schedule ads during optimal times for maximum results with options to pause or enable campaigns, or by bidding up and down.
Capture customers across their grocery shopping experience to secure your spot in the basket, identifying SKU sales by region.
The In-store Insights Dashboard provides visibility into product performance both in-store and online. Pacvue’s proprietary dashboard highlights key insights derived from Kroger’s in-store sales dataset, including campaigns by volume of in-store versus online sales, SKU sales broken out by region, and total sales by region by banner for store sub-brands.
Leverage Pacvue’s customized Share of Voice reporting, broken out by banner for more accurate data regarding regional availability. Share of Voice Insights for Kroger helps to identify when a new competitor enters your category, so you can invest your dollars where they’re working the hardest.
Platform now offers seamless connection to Instacart's Display & Video API, unlocking new opportunities to engage consumers with immersive content
Uncover the differences between Amazon DSP and Sponsored Display in 2023, including unique advantages, specific audience targeting flexibility, and cost structures of each. And see how Pacvue can maximize your impact and optimize your return on ad spend.
Blake Kidd, Group Media Director at Rise Interactive, shares how brand can deploy cutting-edge strategies for measuring incremental sales and eCommerce advertising success.
This blog discusses the increasing role of AI in eCommerce and dives into the tools, strategies, and challenges brands should consider to further grow market share.