Guide

2022 Planning Guide

November 4, 2021

Guide

2022 Planning Guide

November 4, 2021

With 2022 quickly approaching, brands are facing heightened challenges in areas such as supply chain and commodity prices, causing out-of-stock issues, declining profit margins, and general headaches.

Meanwhile, the retail media industry is booming like never before. Gopuff and eBay launched new sponsored ad offerings; Amazon and Instacart are leaning into display ad types; and retailers are giving brands access to customer insights to make smarter marketing decisions.

The year ahead is going to be one of constant change, but the brands that build a foundation of long-term growth will be the ones that win.

To help you with your 2022 planning, Pacvue has put together a guide to help you prepare for another transformative year in eCommerce. In this guide, we’ll walk through six key strategic areas to focus on now to set yourself up for success in the year ahead, including growth drivers, budget fluidity, reporting, best practices, and more.

Download your 2022 Planning Guide now.