April 19, 2022

10:00am PDT / 1:00pm EDT

AMC Fireside Chat: a Q&A with Amazon & Pacvue

Crystal Astrachan
Senior Product Manager – Technical
Amazon Ads
Jack Lindberg
Product Manager
Mindy Fashaw
Chief Operating Officer


Key Takeaways


Amazon Marketing Cloud provides self-service access to hundreds of data points to better understand the consumer shopping journey far beyond the last touch attribution model, including inputs from Amazon Advertising campaign events, such as impressions and clicks, as well as an advertiser’s first-party data.  

Join Pacvue for a discussion with Crystal Astrachan, Senior Product Manager at Amazon Ads, Jack Lindberg, Product Manager at Pacvue, and Mindy Fashaw, Chief Operating Officer at Pacvue, on April 19 at 10 am PDT to learn

  • How to get access to AMC as an advertiser
  • Unique capabilities that AMC unlocks
  • How to use the data sets available in AMC for Amazon DSP campaigns

  • Crystal Astrachan: Senior Product Manager – Technical, Amazon Ads
  • Jack Lindberg: Product Manager at Pacvue

  • Mindy Fashaw, Chief Operating Officer at Pacvue