Webinar

The New Commerce Conference: All Things Instacart

Thursday, October 8, 2020
@
Watch the Recording

Suzanne Skop

Director of Agency Partnerships
Instacart
Instacart

Meghan Lavin and Kerry Curran

Catalyst
Catalyst

Webinar

The New Commerce Conference: All Things Instacart

Thursdays
October 8, 2020
@
Watch the Recording

Suzanne Skop

Director of Agency Partnerships
Instacart
Instacart

Meghan Lavin and Kerry Curran

Catalyst
Catalyst

Webinar

The New Commerce Conference: All Things Instacart

Date:

Thursday, October 8, 2020

Time:

Watch the Recording

Register Here.

Webinar

The New Commerce Conference: All Things Instacart

Date:

Thursdays

October 8, 2020

Time:

Watch the Recording

Register Here.

The New Commerce Conference: All Things Instacart

Date Recorded:

October 8, 2020

Recorded Webinar:

The New Commerce Conference: All Things Instacart

Suzanne Skop
Director of Agency Partnerships
Instacart
Instacart
Meghan Lavin and Kerry Curran
Catalyst
Catalyst

If you missed this webinar, check back soon to view a recording.

Summary

Instacart is booming. It experienced exponential growth in 2020 and 63% of Instacart customers plan to use the service even more in the future. This translates to major opportunities for brands of all shapes and sizes. Instacart offers new ways to market your brand, connect with customers, and efficiently drive sales. But, how do brands get started with Instacart? How do you harness the power of Instacart to promote your brand or product? We have you covered. Join Catalyst, Instacart, and Pacvue as we share key considerations for a rock-solid Instacart marketing strategy.

Key Takeaways

- The Landscape: We’ll explore today’s online grocery landscape, highlighting the consumer trends fueling Instacart’s ascent. Discover how consumers use Instacart today, the changing demos of Instacart users, the connection between online grocery and in-store sales, and more.

- Instacart 101: We’ll provide an overview of the Instacart Advertising platform and paid media offering, including tips and best practices for strategy and execution. We’ll also discuss the importance of product detail page (PDP) optimization for visibility and conversions.

- Leaning into the Instacart Opportunity: We’ll share real-life examples of how advertisers are leaning into the Instacart opportunity to acquire customers and drive sales, and how they are thinking about Instacart in a post-COVID world.

Related Resources

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Transcript