Maximizing Commerce Potential, Conversions & Profit

Sales growth and media activation

Run a coherent retail media advertising strategy alongside organic growth and other activation levers to increase sales efficiently.

Global Reach, Data & Retailers

Unified retail media

Manage campaigns on Amazon, Walmart, Kroger, and over 90 other retailers. Run Sponsored Products, Sponsored Brands, Amazon DSP, and more.

  • Automation at the level you need it: rule-based logic to build your own strategy or Precision AI built for scale
  • Campaign recommendations you can apply with a single click
  • Templatize dayparting and budget management
  • View performance side by side across retailers
Marketing Insights

Activation with context

Set up rule based logic to optimize your advertising against all of your retail goals, not just ad performance. You can adjust bids, targeting, and budgets for Lost Buy Box, inventory levels, product eligibility, and more. You can also bid based on your paid and organic share of voice for the right visibility.

eCommerce Marketing Expert

Every growth lever

Promotions and coupon management in one place. Ensure your PDPs are set up to drive the right organic traffic, and pull all of these together, so you can stop wasted ad spend and instead focus on total sales growth, while maintaining profitability.

Explore more possibilities

Discover

Discover

Prioritize the most impactful moves in your category

Activate

Guide

Amp up day-to-day operational efficiency

Orange Testimonial Circle with Blue Color FilledCheryl Ryan

“By using Pacvue, we can manage all different ad types within one tech platform, rather than doing it manually. It allows us to make adjustments so much faster than we were able to do previously."

Cheryl Ryan
General Manager, eCommerce at Instinct
Orange Testimonial Circle with Blue Color FilledFrank Kochenash

"The Pacvue platform is a performance multiplier for us, helping our teams work more efficiently as well as outperform the competition."

Frank Kochenash
President of Marketplace Services for North America at Wunderman Thompson Commerce
Orange Testimonial Circle with Blue Color FilledSteve Epstein

"The Pacvue tool has managed to keep our team’s spend efficient and one step ahead of the competition"

Steve Epstein
Director of eCommerce at Duracell

Ideas, inspiration, and news you can use

Insights from Cyber Monday 2023
Best Practices
November 29, 2023
Insights from Cyber Monday 2023

The weeklong surge of digital deals reached its peak on Cyber Monday. While many brands are extending their deals throughout the week, let’s put the spotlight on Cyber Monday.

Insights from Black Friday 2023
Best Practices
November 28, 2023
Insights from Black Friday 2023

Key insights and trends from Black Friday 2023, featuring record-breaking ad spend, the rise of Sponsored TV Ads, and more.

Final Prep for Cyber 5 2023: Quick Tips for Brand Success
Best Practices
November 16, 2023
Final Prep for Cyber 5 2023: Quick Tips for Brand Success

Get ready for Cyber 5 2023 success with a few final tips and tricks to make the most out of the event. Discover proven strategies for budgeting, campaign optimization, and post-event growth.

CMO Strategies: Beyond Amazon, the strengths of the top retail media networks — from Amazon to Target
Retail Media
November 7, 2023
Beyond Amazon, the strengths of the top retail media networks

This report from Glossy’s CMO Strategies series unpacks the strengths of several top retail media networks, some of which are seeing results at pre-pandemic levels, while others are experiencing major growth in performance metrics.

Maximize your retail media advertising

Drive omnichannel sales while lowering costs with the control you need